UCLA coaching legend Wooden dies at 99

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06/04/2010 - Los Angeles, CA (Sportsbook Betting Lines) - Legendary UCLA men's basketball coach John Wooden passed away Friday at the age of 99.

Wooden coached the Bruins from 1948-1975 and claimed 10 national championships over a 12-season stretch, including a record seven straight from 1967 to 1973. The Bruins also put together an incredible streak of 88 straight victories from 1971-1974. He also had four perfect 30-0 seasons and at one point won 38 consecutive games in the NCAA Tournament.

During his time with the Bruins, Wooden provided guidance for future NBA talent such as Kareem Abdul-Jabbar, Bill Walton, Jamaal Wilkes, Sidney Wicks and Marques Johnson.

A long and successful coaching career for the Indiana native began back in 1932 at Dayton High School in Kentucky. He moved on to a bigger profile high school job at South Bend Central High School in Indiana, where he also coached baseball and tennis. His first foray into the college ranks came with Indiana State.

Yet, his legacy remains the Wizard of Westwood.

He was the first person to become a member of the Basketball Hall of Fame as both a player and coach. He amassed 620 victories and his teams won 19 conference championships during his decorated tenure.

Born in Martinsville, Indiana on October 14, 1910, Wooden went on to graduate from Purdue University in 1928. As a player, he helped lead the Boilermakers to the 1932 national championship. He came to be known as the "Indiana Rubber Man" for his suicidal dives and ability to bounce back after a physical play on the court.

He also spent many years playing professional ball while teaching and coaching at the high school level. Wooden, who played in the National Basketball League, was enshrined in the Basketball Hall of Fame as a player in 1960 and as a coach in 1973.

Wooden was a lieutenant in the Navy from 1943 to 1946. He then taught at Indiana Teachers College, now called Indiana State. He coached for two seasons at the school and incredibly never had a losing season there or at UCLA.

Wooden concluded his 40 years as a head coach, high school and college, in 1975 with an 885-203 overall record (a percentage of .813), which is unmatched. He went 620-147 at UCLA. Even more amazing, UCLA won 149 of 151 games in Pauley Pavilion during his Bruin tenure.

Wooden's "Pyramid of Success" is still used by several coaches across the country and also in business. Wooden identified 25 behaviors he believed were necessary to achieve his idea of success, building from loyalty, cooperation and enthusiasm, all the way to the top of the pyramid - competitive greatness.

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Who Makes the Sportsbook Betting Lines?

Las Vegas Sports Consultants (LVSC) is the world’s premier oddsmaking company and the most respected authority on making the lines. Mike Seba is a Senior Oddsmaker at LVSC and has been making lines for the last six years. In our extended interview, Seba explained that there are 4-5 oddsmakers assigned to make lines for each of the major sports (pro & college football and basketball; MLB, NHL, boxing, golf). Each of these oddsmakers bring unique opinions, strengths and weaknesses to the process. Oddsmakers at LVSC are professional sports junkies who love what they do and would probably do it for nothing if you asked them, but they do get paid for it. By necessity their approach is very research-oriented and concise, since with millions of dollars at risk there is little margin for error.

“You either have a passion for it or you don’t,” Seba said.

“The #1 thing for us is to make a line for each game that creates good two-way action. We do this by drawing from past experiences and applying them to current situations. People think it’s much more complicated, but it’s not. “

What are the Football Betting Lines Trying to Accomplish?

There is a common misconception that point spreads represent the oddsmakers’ prediction of how many points the favorite will win by. That is not the case at all – their intent is NOT to evenly split the ATS result between the teams; rather, their goal is to attract equal betting action on both sides. Stated another way, they want to create a line that half the people find appealing to bet one way while the other half find it appealing to bet the other way (known as ‘dividing the action’).

Divided action means the sportsbook is guaranteed a profit on the game because of the fee charged to the bettor (called juice or vig – typically $11 bet to win $10).

How the Opening Line Is Made

The opening line is the first line created by the oddsmakers, which is then sent out to sportsbooks. Of course there is an entire method to the madness on how the opening line is created. Seba explained that it all starts with each oddsmaker creating a line on each game based upon their own personal approach. This usually includes having up-to-date power ratings on each team.

Power ratings are the oddsmaker’s value of each team and are used as a guide to calculate a "preliminary" pointspread on an upcoming game. The power ratings are adjusted after each game a team plays. Examples of non-game factors that would require an adjustment to a team's power rating are key player injuries and player trades.

Once a game’s power rating based pointspread is determined, the oddsmaker will make adjustments to that line after considering each team's most recent games played and previous games played against that opponent. Also, adjustments are made after reading each team’s local newspapers to get a sense of what the coaches & players are thinking going into the game.

Since the oddsmaker’s ultimate goal is equally dividing the sports betting action, public perception and sportsbook betting patterns must be taken into account. For example, the public might have heavy betting interest week after week on a popular college football betting team such as USC. If an oddsmaker comes up with a preliminary line of USC -7, then an adjustment up to -7.5 or -8 would be made in response to the public’s expected USC bias.

The last step in the line-making process for each oddsmaker is taking one final look to determine whether or not the line "feels right." This is where common sense and past experience with how games are bet enters into the picture.

A round-table discussion among the 4-5 oddsmakers involved in making the line for each sport is then conducted and a consensus line is decided upon by the Odds Director before it is released to the sportsbooks. Of the 4-5 oddsmakers, generally the 2 most respected opinions are weighed more heavily by the Odds Director before he decides on the final line.

Why Sports Betting Lines Change

Once the opening line is released by LVSC, the individual sportsbooks decide if they want to make any adjustments before offering it to the public. Reasons for such adjustments include:

Experts working for the individual books having a strong opinion on the game

Individual books having players who consistently bet with certain tendencies (such as an extreme bias toward favorites or toward a certain popular team like USC)

The purpose of these adjustments, like all line adjustments, is to more equally divide the betting action.

Once betting begins, sportsbooks can adjust the line at any time. In doing so they attempt to make more attractive the team that is getting less action. By moving the line, sportsbooks can influence how the public bets on a particular game.

For example, if the pointspread on a game is 7 and most of the money is coming in on the underdog (taking the +7), sportsbooks will then move the number down to 6 ½ to try and attract money on the favorite.

Moving the line is the oddsmaker's effort to balance betting action, and often times such moves can have a major impact on a bettor’s decision. Oddsmakers can also change the line depending on various event-related factors such as player injuries or weather. Obviously, if the line comes out a week ahead of the event (which is the case in football), there is much that could happen during the week leading up to the event that could affect the line. Oddsmakers have to determine if any changes are necessary and send out an "adjusted line."

“The main objective is that our clients get equal action on both sides,” Seba said. “We’re not trying to pick the team that covers the spread, we’re trying to make it a coin flip, a tough decision (for the bettor). If we’ve done that, we’ve done our job.”

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